Tag Archives: Blogging for B2B

How to Blog and Tweet More Effectively

This topic has been covered many times; however, it is beneficial to occasionally review best practices for blogging and using Twitter just to make sure you’re covering all of the bases. First, let’s talk about some strategies that apply to … Continue reading

Posted in B2B Social Media Marketing, Marketing, Social Media | Tagged , , , , , , | 4 Comments

Which Social Media Sites do B2B Companies Prefer?

Business to business companies still lag behind business to consumer companies when it comes to social media use. In fact, 68% of B2B companies reportedly use social media compared to 79% of B2C companies (King, 2013). What’s the reason for the gap? Ramos (2013) attributes … Continue reading

Posted in Marketing, Social Media | Tagged , , , , , , , , | 4 Comments